Skip to main content

Tile to be acquired by Life360 amid new competition from Apple and Samsung

The two services will combine forces.

What you need to know

  • Life360 is acquiring Tile for $205 million.
  • Tile will continue to operate as its own brand entity.
  • Life360 will benefit from Tile's brand presence while Tile will expand its Find network with Life360.
  • The deal is expected to close in the first quarter of 2022.

Life360 announced on Monday that it has entered an agreement to acquire Tile, the company that popularized the Bluetooth trackers that recently inspired Apple and Samsung.

The acquisition will allow both companies to benefit from each other. Life360, which is known for its family-focused location and tracking features, will be able to leverage Tile's strong brand presence in brick-and-mortar stores. Life360 already includes many features such as SOS Help Alert, crash detection, emergency dispatch, and more, which are available through the app.

Meanwhile, Tile will be able to take advantage of Life360's network of more than 33 million smartphone users, significantly expanding Tile's Finding Network for finding objects that are outside of Bluetooth range.

Tile will continue to operate as its own brand entity after the acquisition closes, which is expected to occur sometime in the first quarter of 2022.

The acquisition comes at a time when competition in the object tracking market has begun to head up after being left largely to Tile for quite some time. Apple launched its new AirTag tracker, utilizing UWB and integrating with the Find My network. The Samsung Galaxy SmartTag+ works similarly with Android phones.

Meanwhile, Tile was left playing catch up, finally launching its own UWB-enabled Tile Ultra tracker in October, although it's not expected to reach the market until Q1 2022. Regardless, Tile continues to make some of the best Bluetooth trackers on the market.

"This is a great day for Tile, our customers, and our employees," says CJ Prober, CEO of Tile, who will remain in charge of the entity under Life360. "This acquisition not only brings together two incredible teams with complementary missions and values, it paves the way for us to jointly build the world's leading solutions for peace of mind and safety. This is the next step in our journey, and I could not be more excited to continue leading our incredible team and to join the Life360 Board."

Lost and Found

Tile Pro (2022)

$35 at Best Buy $35 at Best Buy

Keep your things close

The new Tile Pro is perfect for those of you who often misplace things, thanks to its improved 400ft of finding range and a new design that makes it ideal for keys. It also has an IP67 rating, so it'll still work even when submerged.

Source: androidcentral

Popular posts from this blog

Technics EAH-AZ60 review: Contending in stunning fashion

Technics serves notice that everyone should notice these earbuds. Technics ventured into the wireless earbuds category to go after the big dogs in the race. Think of the likes of Sony, Bose, and Sennheiser on sound quality, as well as the best you can find on design and functionality. It's a combination that comes at a price, but if done right, it gets easier to justify spending more. That's the case Technics makes with its EAH-Z60 earbuds. Its newest pair aims to take what the company has done in the past and make it even better. The results are easy to like and are significant enough to consider them as serious contenders. Technics EAH-AZ60 review: Price and availability What's good What's not good The competition Should you buy? At a glance Technics EAH-AZ60 Bottom line: Technics didn't just do one thing right with the EAH-AZ60. It covered almost the whole gamut of what makes wireless earbuds feel and sound exceptional. As a result, the p

Black Friday: Get the latest updates on PS5 stock, games, and accessories- #BlackFriday

It's that time of year when we start getting ready for the Black Friday PS5 deals, and you certainly shouldn't be waiting until the day itself if you haven't bagged Sony's new console yet. Since launch, last November, the PS5 has never lasted more than a few minutes when it comes into stock, and we expect the feeding frenzy to be no different well into next year. Jump to Black Friday PS5 deals See PS5 stock Internal SSD Headsets Controllers TV PlayStation Plus We're here to help point you in the right direction of the stores most likely to get the PS5 in next. There won't be any discounts on the console, though, and Black Friday PlayStation 5 bundles that appear will likely feature a range of items all added at full price because people will pay it. Sad, but true. So, if you see a sensibly priced PS5 at any moment from now, just bag it while you can. It's not all bad news, as the genuine stars of the Black Friday PS5 deals will be found on so

The 100+ Best Amazon Black Friday Deals 2021

Amazon drops thousands of Black Friday deals every year, and this year is no different. The Tech Talk team is sorting through all of those price drops to find you only the best discounts on the best products. Bookmark this list of the best Amazon Black Friday deals worth your time, as we'll continue to update it through the weekend. And if you're interested in sales from other retailers, we have an even bigger list of the best Black Friday deals to help you find everything you want and need this holiday. Vacuum and smart home deals Take your home to the next level with deals on all of the best appliances, speakers and security systems . iRobot Roomba 694 Robot Vacuum Deal price: $180 ; street price: $250 . A robot vacuum, if your pets can tolerate it while it's in action, is one of the best ways for dog and cat owners to deal with the inevitable accretion of hair. This is a nice opportunity to save on a variant of one of our top robot vacuum picks. The 600 series comes i

Here are our top choices for the best Samsung tablet

Android tablets have waned in popularity over the past few years, leading many companies to all but abandon them. But no one gave Samsung the memo: It regularly releases new tablet options every year, channeling its Android know-how into respectable software hosted on killer hardware. So whether you choose our top overall pick — the Galaxy Tab S7 — or any other option in this roundup, the best Samsung tablets all have plenty to recommend compared to iPads, Fires, and other popular brands. Especially if you find a Black Friday tablet deal on one. Best overall: Samsung Galaxy Tab S7 You have a large number of high-quality Galaxy Tabs to consider, but above everything that's on offer, the Galaxy Tab S7 stands out as our go-to recommendation. It launched last summer but remains the best Samsung tablet today — and often sells for far less than its original asking price. The most important aspect of any tablet is its display, and in this regard, the Tab S7 has a lot going for i