Skip to main content

Amazon's Fire TV Cube launches in India to challenge the new Apple TV 4K

The Fire TV Cube is powered by a hexa-core chipset and comes with 16GB of built-in storage.

What you need to know

  • The second-generation Fire TV Cube has been launched in India.
  • Amazon's most powerful Fire TV streaming device offers hands-free Alexa access and 4K HDR streaming.
  • It is now available to purchase in the country for ₹12,999 ($173).

Amazon today launched its second-generation Fire TV Cube in India. The Fire TV Cube is the company's most powerful Fire TV streaming device and happens to be the only one to offer hands-free Alexa access.

The Fire TV Cube can stream up to 4K Ultra HD content with support for Dolby Vision, HLG, HDR10, and HDR10+ standards. It also supports Dolby Atmos audio, just like the Fire TV Stick 4K.

What sets the Fire TV Cube apart from other Fire TV streaming devices is support for hands-free Alexa. The device includes a built-in 1.6-inch speaker, which enables users to interact with the voice assistant even when their TV is off.

Amazon's best Fire TV stick has been priced at ₹12,999 ($173) in India and can now be purchased online from Amazon India. It will also be available at select Croma and Reliance Digital stores across the country very soon.

For a limited period, Amazon is allowing customers to add an HDMI cable to their purchase at no additional cost. Its main rival in the Indian market will be the new Apple TV 4K. Apple's latest streaming device will be available to pre-order in the country from April 30 for a starting price of ₹18,900 ($250).

Amazon Fire TV Cube (2nd Gen)

₹12,999 at Amazon India

The Fire TV Cube is Amazon's fastest and most powerful streaming device. It supports up to 4K HDR content and lets you interact with Alexa hands-free, even when your TV is turned off.

Source: androidcentral

Popular posts from this blog

FCC approves broadband 'nutrition labels' to help you shop for internet

The FCC is pushing nutrition labels for internet providers. What you need to know The FCC has voted to move forward with new rules for ISPs to display nutrition labels. The proposed rulemaking would mandate ISPs to display relevant speed and pricing information to consumers. This should make it easier for consumers to make an informed decision on their broadband. The FCC voted unanimously on a plan that would allow consumers to make better decisions about their broadband internet. The proposal will require internet service providers (ISPs) - including many of the best wireless carriers in the U.S. — to display "nutrition labels" that display relevant service information for consumers at point-of-sale. This includes internet speeds, allowances, and clear information on rates. "If you walk into any grocery store and pull boxes of cereal from the shelves, you can easily compare calories and carbohydrates," FCC Chair Jessica Rosenworcel said in a statemen

Yandex spins out self-driving car unit from its Uber JV, invests $150M into newco

Self-driving cars are still many years away from becoming a ubiquitous reality, but today one of the bigger efforts to build and develop them is taking a significant step out as part of its strategy to be at the forefront for when they do. Yandex — the publicly-traded Russian tech giant that started as a search engine but has expanded into a number of other, related areas (similar to US counterpart Google) — today announced that it is spinning out its self-driving car unit from MLU BV — a ride-hailing and food delivery joint venture it operates in partnership with Uber. The move comes amid reports that Yandex and Uber were eyeing up an IPO for MLU  last year. At the time, the JV was estimated to be valued at around $7.7 billion. It’s not clear how those plans will have been impacted in recent months, with COVID-19 putting huge pressure on ride-hailing and food-delivery businesses globally, and IPOs generally down compared to a year ago. In that context, spinning out the unit could

Slack’s new integration deal with AWS could also be about tweaking Microsoft

Slack and Amazon announced a big integration late yesterday afternoon. As part of the deal, Slack will use Amazon Chime for its call feature, while reiterating its commitment to use AWS as its preferred cloud provider to run its infrastructure. At the same time, AWS has agreed to use Slack for internal communications. Make no mistake, this is a big deal as the SaaS communications tool increases its ties with AWS, but this agreement could also be about slighting Microsoft and its rival Teams product by making a deal with a cloud rival. In the past Slack CEO Stewart Butterfield has had choice words for Microsoft saying the Redmond technology giant sees his company as an “existential threat.” Whether that’s true or not — Teams is but one piece of a huge technology company — it’s impossible not to look at the deal in this context. Aligning more deeply with AWS sends a message to Microsoft, whose Azure infrastructure services compete with AWS. Butterfield didn’t say that of course

Xbox One S vs. Xbox One X: Which should you buy? We live and breathe tech, and also gaming, with every member of Windows Central rocking either an Xbox One console or PC gaming rig. We've compared and contrasted every iteration of Xbox One to bring you this guide. Xbox One X Raw 4K power From $299 at Amazon Pros Has thousands of games 4K media apps, Blu-ray discs, and games IR blaster for TV controls, Amazon Echo for voice controls Improved HDD speeds for faster loading times Cons More expensive at around $500 RRP Requires a 4K TV to get the most out of it The Xbox One X is the world's most powerful games console, running the latest games with the crispest, detailed visuals on TV sets with 4K HDR support. Xbox One S More affordable From $226 at Amazon Pros Has thousands of games 4K media apps and Blu-ray IR blaster for TV controls, Amazon Echo for voice controls More affordable at around $300 RRP Cons No 4K games Games run worse, even on a 1080p TV The Xbox One S i