Skip to main content

Spotify CEO Daniel Ek on Apple's EU Changes: 'They Think the Rules Don't Apply to Them'

Spotify CEO Daniel EK today wrote a blog post criticizing the app ecosystem changes that Apple implemented in the European Union under the Digital Markets Act, accusing Apple of putting forward "a new plan that is a complete and total farce" under "the false pretense of compliance and concessions."


Ek says that Apple doesn't "think the rules apply to them," and he believes that most app developers are not going to be able to adopt Apple's new terms.

The 0.50 euro Core Technology Fee collected per install per year (after 1 million installs) is "extortion," according to Ek. Combined with the reduced commission through the App Store (10-20% depending on options selected), Ek claims that developers of popular apps will pay "the same or even more to Apple" than with the prior rules.


According to Ek, Spotify is facing "an untenable situation." With Apple's new terms, Spotify would have to pay 0.50 euros per user along with a 17 percent commission, which is the same or worse as under the old rules. Ek claims that an alternative app store offering could potentially increase customer acquisition costs tenfold because of the need to pay the fee even for non-subscribers.
And if we managed to remove our app from the App Store and only existed in the Alternative App Store, that would still not work. With our EU Apple install base in the 100 million user range, this new tax on downloads and updates could skyrocket our customer acquisition costs, potentially increasing them tenfold. This, as we have to pay on every install or update to our free or paid app, even for those who no longer use the service.
Ek concludes that Apple is "forcing developers to stay with the status quo," which "negates the goal of the DMA." The future that Spotify outlined earlier this week promising a better experience for users in the EU is "less clear," according to Ek, and he calls on European Commissioners to reject Apple's "blatant disregard" of the DMA.

Epic Games CEO Tim Sweeney, another outspoken Apple critic, shared similar thoughts yesterday. He said that the ‌App Store‌ changes are a "devious new instance of malicious compliance" aimed at thwarting the Digital Markets Act.

Sweeney said that while Fortnite will return to iOS through a planned ‌Epic Games‌ app marketplace on the iPhone, Epic will continue to "argue to the courts and regulators that Apple is breaking the law."
This article, "Spotify CEO Daniel Ek on Apple's EU Changes: 'They Think the Rules Don't Apply to Them'" first appeared on MacRumors.com

Discuss this article in our forums



Source: TechRadar

Popular posts from this blog

Apple and Meta Reportedly Discussed AI Partnership for iOS 18

Apple has held discussions with Meta about integrating the Facebook owner's AI model into iOS 18 as part of its Apple Intelligence feature set, according to a report over the weekend. Meta launched Llama 2, its large language model, in July 2023, and in April, the company released the latest versions of its AI models, called Llama 3 . The Wall Street Journal reports that the two longtime rivals have held talks about offering Meta's model as an additional option to OpenAI's ChatGPT. The paywalled report notes that the discussions haven't been finalized and could fall through. As part of Apple Intelligence, Apple has announced a partnership with OpenAI that will allow Siri to access ChatGPT directly in iOS 18, iPadOS 18, and macOS Sequoia to provide better responses in relevant situations. Using ChatGPT will be optional, so users with concerns about the technology can abstain and still make use of Apple's own new AI features. Speaking at WWDC 2024, Apple's

Apple Wasn't Interested in AI Partnership With Meta Due to Privacy Concerns

Apple turned down an AI partnership with Facebook parent company Meta due to privacy concerns, according to a report from Bloomberg . Meta and Apple had a brief discussion about a possible partnership in March, but the talks did not progress and Apple does not plan to integrate Meta's large language model (LLM) into iOS. Over the weekend, The Wall Street Journal suggested that Apple and Meta were in active discussions about integrating Llama, Facebook's LLM, into iOS 18 as part of Apple Intelligence. The report suggested that the discussions were ongoing had not been finalized, but Bloomberg 's follow-up indicates Apple never seriously considered a partnership. Preliminary talks happened at the same time that Apple began discussions with OpenAI and Google parent company Alphabet, but Apple decided not to move on to a more formal discussion because "it doesn't see that company's privacy practices as stringent enough." Apple did end up signing a d

iPhone 13 Pro vs. iPhone 16 Pro: 60+ Upgrades to Expect

The iPhone 16 Pro is set to succeed 2023's iPhone 15 Pro , introducing over 25 new features and improvements to Apple's high-end smartphones. With many users adopting three-year upgrade cycles, plenty of iPhone 13 Pro owners will be looking to upgrade to the ‌iPhone 16 Pro‌ later this year, so this guide breaks down every major difference you should be aware of between the two generations based on rumors. The ‌‌iPhone 13‌‌ Pro debuted in 2021, introducing a brighter display with ProMotion technology for refresh rates up to 120Hz, the A15 Bionic chip, a telephoto camera with 3x optical zoom, macro photography and photographic styles, Cinematic mode for recording videos with shallow depth of field, ProRes video recording, a 1TB storage option, and up to five hours of additional battery life. Three years later, the ‌iPhone 16 Pro‌ is expected to offer over 60 upgrades. All of the changes the ‌iPhone 16 Pro‌ models are expected to feature compared to their 2021 predecessors

macOS Sequoia Adds iCloud Support for macOS 15 Virtual Machines

Apple is introducing a notable enhancement to its virtualization framework in macOS Sequoia by enabling Mac users to sign into iCloud within macOS virtual machines (VMs). Previously, users could not sign into iCloud on macOS VMs, which limited the framework's utility for developers needing to test iCloud features and for users looking to sync their apps with iCloud. As spotted by ArsTechnica , macOS Sequoia removes that barrier, provided that both the host and guest operating systems are macOS 15 or newer. The feature will be available on Apple silicon Macs, but it has some limitations. Developers aiming to run older macOS versions alongside macOS 15 in a VM or those who upgrade VMs from older macOS versions will not be able to sign into iCloud on the VM. Only brand-new VMs created from a macOS 15 install image (an .ipsw file) can utilize iCloud and services related to Apple Account (formerly Apple ID). Apple's virtualization framework documentation explains : "Wh